Miratorg launches production of meat spices
Kaliningrad, December 28th – Miratorg, the largest producer of the main types of meat in Russia, informs that in accordance with the business diversification strategy it has launched releasing of spice mixes for the own-produced meat products in the “Miratorg- Zapad” enterprise.
The vertically integrated holding carries out all the stages of the production of the main types of meat: pork, beef and chicken from growing of animal feeds till retail sale. To increase the efficiency of the business processes, the company consistently increases the depth of the process cycle.
The state-of-the-art equipment performs the spice mixes making from natural ingredients in accordance with the uniquely designed recipe. The company carefully checks the ingredient suppliers, buys only spices of the highest degree of purification and totally controls the quality of incoming raw materials.
The enterprise’ own Research and Development Department develops unique recipes of the spice mixes which ensure testiness of the Miratorg brand’s semi-finished meat products and ready-to-eat meals. The additives assortment exceeds 50 names and constantly expands. The spices processing area capacity allows to supply the holding’s enterprises in Bryansk, Belgorod and Kaliningrad.
“Clients requirements are the company’s priority and we flexibly react to their changes. Switching to the own production of spices provides us with more possibilities for making operative amendments in the semi-finished products recipes, so they meet the consumers’ tastes. And deepening the meat semi-finished products process cycle allows to ensure the holding’ products optimal self-cost”, said Zhanna Malkova, the Director General of LLC “Miratorg-Zapad”.
